Aim

The purpose of the new branding was to capture Tanderra’s expertise and also show their focus on achievement. The brand was incorporated across all marketing material and stationery.

Method

In the new logo a simple geometric form resembles a guiding star. Inspirational photography features glimpses of the sun, a direct reference to the star in the logo and a symbol for success.

Results

We used metallic inks and foils to give their stationery and marketing material a prestigious tone. A new website was created to accompany the rebrand in collaboration with The Working Party.